Foundations
The Shift
Sick of the design grind?
A short video series for experienced designers who are ready to stop waiting and start building something of their own.
100% FREE. View on demand.
Roadmap
You're not broken. The system is.
This isn’t just motivational fluff: it’s a practical roadmap to start taking control, from mindset to business model. Short, sharp, and designed to move you forward.

Results
What you will learn
In just 15 minutes, discover:
- The mental shift that separates independents from job hunters
- How to design a service you can actually sell on repeat
- A simple system for attracting the right clients
- The tools, mindset and scaffolding to grow without burning out
- Your next 30 days, laid out and ready for action
- A path beyond freelancing that doesn’t involve burnout or bro marketing
Designers
Who is it for?
This FREE program is for you if:
- You’ve been working in the design industry for 10+ years
- You’ve been laid off, burned out, or are just done with your current role
- You want independence — but not by building a content empire
- You’re sick of starting over every time a contract ends
- You want to be strategic, not loud
- You want a business, not just another job in disguise
Videos
The program
Six powerful themes:
- Welcome to The Shift: a change in mindset
- How to think like a business, not a freelancer
- Building a simple, repeatable service engine
- Attract the right kind of clients, with consistency
- Scaling your business with systems thinking
- Actionable plans for getting started right now