Articles

Field Notes

Perspectives on design, strategy, and creative independence.

Ongoing reflections on what it really takes to make creative work actually work.

Design Strategy Isn’t a Deliverable. It’s How You Lead.

Thinking Like a Designer Might Be the Most Useful Skill You’re Not Using

Design Isn’t What You Make. It’s What People Do With It.

Why Clarity Wins: The Most Underrated Skill in Modern Design

Good Designers Think in Screens. Great Ones Think in Sequences.

Why You Don’t Need to Be Original to Be Successful in Design

Designing for Human Habits (Not Just Usability)

How to Build Your First Design System (Even if You’re Solo)

The Portfolio Isn’t Dead, But It’s Not What Gets You Hired

Why Templates Don’t Make You Generic

You Don’t Need More Clients. You Need a Clear Offer.

The Industry Doesn’t Value You, and That Might Be a Good Thing