As the world’s leading glass container manufacturer, O-I has more than a century of experience crafting pure, sustainable, brand-building glass packaging for many of the world’s best-known food and beverage brands. O-I NZ is New Zealand’s only glass bottle and jar manufacturer and has been operating from its Auckland site since 1922.
In collaboration with Voice, I was asked to completely redesign the New Zealand website, to allow for a far deeper structure which would serve the content strategy into the future.
I created user journeys and wireframes for the new website, as well as visual design layouts that catered to desktop, tablet and mobile screen sizes. Subsequently, I oversaw the development of the website, as well as the CMS integration and content migration to the new platform.
The website serves two visitors – those interested in glass recycling, and businesses who wish to work with O-I – and has two different navigational structures with these two focuses in mind, ensuring the user experience is slanted towards a particular audience content preference. It has been extremely well received in APAC, and continues to contribute to the success of the O-I brand globally.
- Digital Design
- Interaction Design
- User Experience Design
- User Interface Design